About SOAA

The Association uniting Sindh outdoor advertising community, for a stronger, more professional OOH industry.

SOAA Sub Committees

Co-Ordination Committee

Purpose: Ensures communication and alignment among departments.

Strategic alignment of departments
Effective communication channels
Coordination of activities & programs
Conflict resolution & problem solving
Monitoring and evaluation
Policy implementation support

Chairman: Sabir Ali / Syed Faisal Hussain

Arbitration Committee

Purpose: Resolves disputes fairly and transparently.

Dispute resolution & hearings
Evidence evaluation
Decision making based on policies
Mediation and negotiation
Confidential record keeping
Legal compliance

Chairman: Hafeez Ur Rehman

Business Development Committee

Purpose: Enhances client engagement & growth.

Client relationship management
Membership growth strategies
Market research & insights
Promotions & outreach
Strategic partnerships
Feedback & improvements

Chairman: Najeeb Farooqi

IT & Social Media Committee

Purpose: Manages digital presence and technology systems.

Digital strategy & online presence
Social media management
IT infrastructure & security
Website & content management
Analytics & reporting
Member digital support

Chairman: Syed Ammar Ul Hasan Naqvi

Fabrication Committee

Purpose: Ensures quality and standards in fabrication.

Develop industry standards
Policy advocacy
Training & workshops
Industry collaboration
Research & innovation
Quality assurance

Chairman: Muhammad Zaffar

CSR Committee

Purpose: Promotes corporate social responsibility.

CSR strategy development
Community engagement
Sustainability initiatives
Awareness programs
Monitoring & reporting
Ethical compliance

Chairman: Muhammad Javaid